A model wearing a red leather jacket and blue jeans beside a car
Fashion · Website Development

FRAME Website Development Case Study

SDG built the FRAME website. Ecommerce development for a fashion house whose collections span denim and ready-to-wear.

Apparel campaign. Image: FRAME.
Client
FRAME
Industry
Denim & Ready-to-Wear
Engagement
Website development
Assortment
Denim · Ready-to-Wear

A wardrobe built around denim

FRAME’s assortment spans women’s and men’s denim, ready-to-wear, and accessories. Denim fits sit alongside seasonal collections and editorial looks, giving customers several ways to explore the brand.

For a denim purchase, the details matter. Cut, rise, and inseam help distinguish one style from another, while collection imagery shows how individual pieces work as a wardrobe.

The engineering behind the website

SDG delivered the website build for FRAME. Our contribution was ecommerce development: turning the brand’s online experience into a working website.

The engagement adds to SDG’s body of work for fashion businesses with distinctive identities and extensive apparel assortments.

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Have a build with this much at stake?

Tell us what makes it difficult: the catalog, the systems, the stores, the deadline, or all four. A senior member of SDG will help you find the right path.