Shopify for books, publishing, and specialty retail. SDG connects deep catalogs, editorial discovery, loyalty, and store operations so the size of the assortment does not get in the way of the next great find.
Shopify Platinum PartnerEnterprise commerce since 2006
In good company. Selected SDG work in this category.
A national bookseller, a bilingual retail business, and a design-led specialty store share a challenge: bringing product, content, customer, and inventory data into a useful buying experience.
Books · Enterprise search · Omnichannel
A large catalog, across web, apps, and stores.
SDG delivered Barnes & Noble’s Shopify Enterprise build with Hydrogen, Oxygen, Sanity, enterprise search, B2B, native apps, and loyalty integrations.
Read the Barnes & Noble case studyBooks & lifestyle · Bilingual commerce
A replatform that connects the whole retail business.
SDG migrated Indigo from Salesforce Commerce Cloud to Shopify Enterprise, integrating enterprise search, Manhattan Active Omni, and the customer and loyalty systems behind its bilingual experience.
Read the Indigo case studyDesign-led specialty retail · Global commerce
Editorial curation, grounded in retail operations.
SDG replatformed MoMA Design Store to Shopify, connecting its curated product experience with enterprise systems, international commerce, and museum retail.
Read the MoMA Design Store case studyTitles, formats, editions, availability, and editorial relationships need a deliberate model. We engineer discovery and the retail operation as connected workstreams.
Define identifiers, authors, contributors, editions, formats, series, subjects, and related products. We validate platform limits and ingestion patterns against representative data before committing to a large-catalog architecture.
Catalog & enterprise integrationsSupport precise lookup alongside thematic browsing, recommendations, and editorial curation. Relevance, filters, availability, indexing cadence, and performance are tested against the queries customers actually use.
Enterprise search & merchandisingModel author pages, reading lists, collections, staff picks, and campaigns as reusable content. Connect those relationships to products so editorial teams can publish useful experiences without creating disconnected microsites.
Sanity & ShopifyCoordinate identity, loyalty, gift cards, store availability, pickup, and order service across channels. Existing programs and business rules inform the integration; customers should not have to understand which system serves them.
Unified commerce & retailPublish clear release dates, stock status, backorder messaging, and delivery expectations. We map supplier feeds, OMS decisions, split orders, and cancellations so the storefront promise reflects operational reality.
Manhattan Active Omni integrationPlan canonical product URLs, edition relationships, internal linking, structured data, and faceted navigation. During migration, map existing URLs and validate indexability without turning every filter combination into a search landing page.
Technical SEO & discoverabilityBegin with representative catalog data and real customer journeys, not a generic platform feature checklist.
How we workReview product feeds, identifiers, search needs, stores, membership, and fulfillment. Validate the high-volume and edge-case flows before agreeing on architecture.
Build the storefront, content, search, accounts, and integrations together. Reconcile migrated data, rehearse cutover, and test critical customer and store journeys.
Monitor search relevance, no-result queries, product-feed exceptions, indexation, availability accuracy, and customer-service friction. Prioritize fixes using evidence from both shoppers and operators.
SDG’s published work includes Barnes & Noble, Indigo, and MoMA Design Store. These engagements cover large catalogs, enterprise search, content, loyalty, stores, international commerce, and complex system integrations. Each case study describes its own scope.
It can be, with an architecture validated against the actual catalog and operating requirements. We evaluate product and variant modeling, feed volumes, search indexing, API constraints, storefront performance, and inventory ownership rather than assuming a standard import is sufficient.
Yes. We can scope direct-to-reader storefronts, author and title discovery, bundles, preorders, and institutional or wholesale buying. The architecture depends on the publisher’s catalog, distribution relationships, fulfillment, and existing systems.
Those are separate requirements, not automatic features of a Shopify storefront. We assess the relevant delivery, rights-management, distribution, and accounting providers and define their integration scope when digital publishing is part of the brief.
We plan product and editorial URL mapping, redirects, canonicals, structured data, internal links, and sitemaps, then monitor Search Console after launch. Rankings cannot be guaranteed, but migration controls can reduce avoidable disruption.
Bring your catalog, your channels, and the experience you want readers and shoppers to have. We’ll help connect the details.
